This is ThoughtMatter framework presentation designed by Alice Zong.
ThoughtMatter is a brand design studio in New York City. We use strategy and design to create brand experiences that inspire and delight. We are a deeply curious, driven team of artists, designers, writers, thinkers, doers, and makers. We believe our job is to help our clients’ brands find their place in a textured world.
This is the Town House Meeting Presentation I designed for Ann Inc Ann Taylor.
Our Brands:
Ann Taylor
Ann Taylor began in 1954 with a dress and a dream. When Richard Liebeskind opened his first shop in New Haven, CT, he named it “Ann Taylor” after the best-selling dress style in his father’s own store. That dress represented his vision of the modern, stylish American woman. With that vision, Ann Taylor has grown from a regional chain to an iconic brand with 242 full-price and 122 outlet stores across North America.
LOFT
LOFT was born in 1998 and today has over 650 full-price and outlet stores in Canada, Mexico and in over 46 US states. LOFT creates modern, feminine and versatile clothing for a wide range of women with one common style goal: to look and feel confident, wherever the day takes them. From everyday essentials to attainable trends, LOFT consistently serves up head-to-toe outfits and perfect pieces at an incredible value which makes getting dressed feel effortless.
Lou & Grey
Lou & Grey is an exciting evolution of the LOFT lounge collection, and a new movement in women’s retail based around a thoughtfully designed and edited collection of easygoing, texture-rich styles for every day. The store space is where beautifully made clothing seamlessly fits with a selection of apothecary, accessories & more handcrafted by independent US makers.
ANN INC. Website:
These are Ralph Lauren Corporation work samples designed by Alice Zong.
Most of the works are live and updated on the Ralph Lauren Corporation website.
Ralph Lauren Corporation is a global leader in the design, marketing, and distribution of premium lifestyle products, including apparel, accessories, home furnishings, and other licensed product categories. For five decades, our long-standing reputation and distinctive image have been consistently developed across an expanding number of products, brands, sales channels, and international markets. We believe that our global reach, breadth of product offerings, and multichannel distribution are unique among luxury and apparel companies.
This is the Town House Meeting Presentation I designed for Ann Inc Ann Taylor.
Our Brands:
Ann Taylor
Ann Taylor began in 1954 with a dress and a dream. When Richard Liebeskind opened his first shop in New Haven, CT, he named it “Ann Taylor” after the best-selling dress style in his father’s own store. That dress represented his vision of the modern, stylish American woman. With that vision, Ann Taylor has grown from a regional chain to an iconic brand with 242 full-price and 122 outlet stores across North America.
LOFT
LOFT was born in 1998 and today has over 650 full-price and outlet stores in Canada, Mexico and in over 46 US states. LOFT creates modern, feminine and versatile clothing for a wide range of women with one common style goal: to look and feel confident, wherever the day takes them. From everyday essentials to attainable trends, LOFT consistently serves up head-to-toe outfits and perfect pieces at an incredible value which makes getting dressed feel effortless.
Lou & Grey
Lou & Grey is an exciting evolution of the LOFT lounge collection, and a new movement in women’s retail based around a thoughtfully designed and edited collection of easygoing, texture-rich styles for every day. The store space is where beautifully made clothing seamlessly fits with a selection of apothecary, accessories & more handcrafted by independent US makers.
ANN INC. Website:
These are the work samples Alice Zong designed for L'Oréal Group
L’Oréal is richly endowed with a portfolio of international brands that is unique in the world and that covers all the lines of cosmetics and responds to the diverse needs of consumers the world over.
This is the L’Oréal Group Hong Kong CWB Store design Alice Zong designed for L'Oréal Group
L’Oréal is richly endowed with a portfolio of international brands that is unique in the world and that covers all the lines of cosmetics and responds to the diverse needs of consumers the world over.
This is the Signage Billboard project that I did for Nanjing Pione High-tech Co., Ltd. within the Marketing Department, to help improve services in marketing and branding.
http://www.pione.com.cn/EN/About.asp
This is a web design project I did for ThoughtMatter.
Please visit www.thoughtmatter.com to see the active web.
Both desktop version & mobile version.
Thought Matter Linkedin Page:
This is the case studies design for the brand name ThoughtMatter
This is the case studies design for the brand name ThoughtMatter
This is the case studies design for the brand name ThoughtMatter.